Content is everywhere.
But have you ever paused to think about what goes into creating it?
When I started creating content, I was always very excited about creating videos that feel beautiful but I realised how difficult the entire process is.
The first time my video performed well, I realised how much consistency and effort it took to reach that stage and get that recognition.
From ideation to editing, the entire process is more about discipline and hard work than just creativity. This is how I handled the entire process:
→ There is a constant need to create engaging content regularly.
However, I learned to prioritize mental health, take breaks when needed and find rhythms for content production.
Should I focus on producing more content or better content?
While quantity keeps the audience engaged, quality leaves a long-term impact. For me, it has always been about having a balance to build credibility.
Feedback, whether good or criticism, is a constant in a creator's life. Over time, I've developed the ability to listen, learn and grow without losing sight of my creative vision.
So the next time, you come across any reel, before scrolling, know that hours of effort went into it.
As a creator, I can tell that it's a labor of love. We create to inform, entertain and connect. Behind every post lies a story of dedication and persistence.
What's your perspective on content creation?
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